Best facial serums

Find the Best Face Serum for Your Skin

Whether you're searching for a hydrating boost or a serum that delivers radiant results, our expertly curated guide to the top rated face serums will help you discover products tailored to your skin's needs. From serums that plump and smooth to those that brighten and even out skin tone, you’ll find everything you need to achieve your skincare goals.

Best Hydrating Serums

If your skin craves moisture, explore our selection of best hydrating serums that lock in moisture and give your complexion a dewy, plump finish. These serums are formulated with ingredients like hyaluronic acid and ceramides to deeply hydrate and protect the skin barrier, keeping your skin soft and smooth all day long.

Best Brightening Serums

For a radiant glow, check out our picks for the best brightening serums. These powerful formulas are infused with ingredients like vitamin C, niacinamide, and AHAs to fade dark spots, reduce dullness, and reveal a more luminous, even-toned complexion. Find the perfect brightening serum from top brands including Sunday Riley & The Ordinary to elevate your skincare routine.

FAQs

What is face serum?

A face serum is a lightweight, concentrated liquid formula that delivers active ingredients deep into your skin. It's designed to target specific skincare concerns, such as hydration, brightening, or anti-aging.

What does serum do for your face?

Serums can provide various benefits for your skin, including:

• Hydration: Replenishing moisture for a plump, supple complexion.
• Brightening: Reducing the appearance of dark spots and hyperpigmentation.
• Anti-aging: Addressing fine lines, wrinkles, and loss of elasticity.
• Acne treatment: Controlling oil production and reducing inflammation.

How to apply serum on face?

1. Cleanse your face thoroughly.
2. Apply a few drops of serum to your fingertips.
3. Gently massage the serum into your skin, avoiding the eye area.
4. Follow with a moisturizer to lock in the serum's benefits.

What order should my serum be in my routine?

Serum should be applied after cleansing and toning, but before moisturizing. The rule of thumb is to apply products in the order of their consistency—start with the thinnest, most lightweight products (like serum), then finish with thicker creams and moisturizers.

Can I use multiple serums at once?

Yes, you can use multiple serums, but it’s essential to layer them correctly. Apply the lighter, water-based serums first, followed by thicker, oil-based formulas. Be sure to pay attention to ingredient compatibility to avoid irritation.

Which serums cannot be used together?

Certain serums shouldn’t be combined due to potential irritation. For example, avoid using vitamin C with AHAs or BHAs, as this combination can be too harsh for the skin. Similarly, retinol and vitamin C should not be used at the same time, as they may cancel each other out or cause sensitivity. It's always best to consult a dermatologist to confirm which serums are safe to use together based on your specific skin type and concerns.

Which serum is best to start with?

If you're new to serums, a hydrating serum with hyaluronic acid is a great place to start. It’s gentle on all skin types and helps to boost hydration, leaving your skin plump and smooth. As your skin adjusts, you can introduce more targeted serums, like brightening or anti-aging formulas.

Related Content: Teen & Tween Skincare Faves, The Best Korean Skin Care Products, Dermatologist Recommended Skin Care, Summer Sunscreen Guide, How to Layer Skincare Products

Get Personalized Product Recommendations with our Skin Care Quiz

Explore our Skin Care Buying Guide Hub for more.